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Tuesday, August 27, 2002 ( 6:23 AM ) As celebrities and pop stars in their own right, the Neptunes tend to appear often in the videos of songs they produce. This is especially evident in the video for Clipse's "Grindin'", in which Pharrell has more face time than the boys themselves; because Clipse, of course, wouldn't have a video on MTV right now if it weren't for their big-shot producers. But that's okay, because it's interesting to watch the way that he behaves as the music plays. It's as if he (well, alright, Chad is in it too, to a much lesser extent) is singing the hooks. Pharrell mouths along to the whispered "grindin'"s and mimes some mouth-popping action like he was making that "Beverly Hills Cop" type sound, too. It might just be my imagination, but it feels like one, by watching these motions, can pick up a kind of intuitive sense of how the producers think about the music they've made, like a little window into the creative process. This kind of effect is, at least for me, never found in watching the singing or dancing of most performers in videos. I guess it is a little like watching a musician on his instrument, but much less direct; like watching only the gestures and facial expressions of a guitarist during a solo, without seeing the fingers. winter # |
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